1、WECHAT ACCOUNT AND OVERALL STRUCTURE SETUP
WeChat account and overall structure setup, writing and visual tone will be communicated and elaborated by professional project team prior to service officially starts.
2、CONTENT CURATION
Content curation including WeChat post copywriting and layout design will be planned and customized according to product information, corporate news, hot social topics and creative ideas and rolled out by project team on weekly or monthly basis.
3、 INTERACTIVE CAMPAIGN
To increase engagement with existing followers and attract new followers, interactive campaigns will be proposed and launched on WeChat based on promotion timeline.
4、ANALYSIS & FOLLOW-UP
Performance analysis report will be provided and follow-up actions will be proposed and conducted by project team on a regular basis, in order to make improvements and advance towards long-term goals.